chickenhead
12-03-2008, 10:26 PM
just because it's cool
I was just reading this morning about Google TV Ads, which operates basically just like any other Adwords campaign, except you run a 30 second spot. They put them on DISH Network, and they can tell how many people are watching the spot (I assume they query the boxes), so you bid on cost per thousand impressions just like you used to for text ads.
I just went through the tool setting up a sample campaign with TVG. It's interesting as you can see how many people are watching TVG on DISH network at any given time (historically), from 2pm to 5pm on Wednesday through Friday it's about 5,000, around 10,000 on weekends.
Anyway, you can get a 30 second TV ad in front of around 110,000 people in a week for $150. I'm posting this in the HANA forum because that's what I was thinking of it for, but if any SW sellers hadn't checked this out, it might be worth it.
I'd pony up some dough just to be able to have a HANA spot on TVG, that'd be somethin'. I think we have some A/V hands around, between Big Mack and Swetye I'm sure they could come up with something. I wish it wasn't limited to DISH, but them's the breaks.
I was just reading this morning about Google TV Ads, which operates basically just like any other Adwords campaign, except you run a 30 second spot. They put them on DISH Network, and they can tell how many people are watching the spot (I assume they query the boxes), so you bid on cost per thousand impressions just like you used to for text ads.
I just went through the tool setting up a sample campaign with TVG. It's interesting as you can see how many people are watching TVG on DISH network at any given time (historically), from 2pm to 5pm on Wednesday through Friday it's about 5,000, around 10,000 on weekends.
Anyway, you can get a 30 second TV ad in front of around 110,000 people in a week for $150. I'm posting this in the HANA forum because that's what I was thinking of it for, but if any SW sellers hadn't checked this out, it might be worth it.
I'd pony up some dough just to be able to have a HANA spot on TVG, that'd be somethin'. I think we have some A/V hands around, between Big Mack and Swetye I'm sure they could come up with something. I wish it wasn't limited to DISH, but them's the breaks.