Quote:
Originally Posted by Stillriledup
Lets say you have a TVG account but you don't have TVG and you have HRTV. You're going to be watching HRTV and betting thru your TVG account, you're not going to get an HRTV account because you don't need one. You're just going to bet with the account that you already have.
I just think that for every person who would actually sign up and bet with HRTV/XP, there's 9 other people who are already signed up and happy with whoever they have. A lot of those people would play Stronach tracks if they were featured on TVG.
I see what youre' saying, i just don't know if leaving all the betting handle on the table by not showing their races on TVG is worth what they're getting in return.
The 100k+ early pick 4 pools at Los Al is a completely manufactured TVG thing, which goes to show how powerful TVG is and how people want to bet the races that are shown on their channel.
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I respect your point of view. Here is food for thought however
Fair Grounds
Gulfstream Park
Oaklawn
3 tracks, that are HRTV exclusive, all three tracks are having outstanding years, fair grounds has raised purses 3 times this meet.
On the other hand, the meadowlands was TVG's big thing forever, and pretty much was what TVG was there to do at night and they are virtually out of business.
What I am getting at is, you can throw santa anita out as a poor performing HRTV track, I can throw Hollywood park out as a poor performing TVG track. You can throw Los Al out as a good track on TVG, I can throw out gulftream park as a HRTV track. I don't think that this has very much to do with why tracks fail and succeed. There is a finate amount of wagering dollars out there, and the people who are wagering, will find the track come hell or high water.
But if there were not exclusive contracts at ALL, i would have no reason to go get TVG or TVG people would have NO reason to get HRTV. The ONLY reason I watch TVG and I mean the ONLY reason is to watch hollywoo dpark on Friday nights and for del mar. that's it. If i could get those on HRTV, i would not know that TVG exists lol. Keeneland's track feed is so crystal clear I don't even bother with TVG. If the end game for TVG is to attempt to sale me on their wagering platform and all the benefits, I have to at least be tuned into TVG for that to happen. They might sale me (they won't, at least until betfair comes) they might not, but getting me watching, is half the battle. You can probably say the same for santa anita or churchill downs in reverse.
But half the game is getting them to sign up, then the other half is getting them to spend money when you sign up. They,by floating from track to track, dont' really sale you on the race. I'm not talking about hardcore handicappers, I can watch a track feed and be done with it if I want to play arace bad enough, but if I am a causal guy, and I decide I want to have some fun, and I put 200 dollars in my account.. you have to SALE me on the idea of wagering on each race. not, sale me i nthe sense, of 'hey look at me 200 dollar pick 3 ticket, oh man sweet value", but, each race, is a battle to get money out of my pocket, you have to dive deep in the race, and come up with reasons, for the bettor, to actually want to spend money on each race, instead all they are, are live replays shows. next thing you know, the bettor has let 4 hours gone by and really hasn't dabbled into anything. You would be much better cutting that down to 2 no more than 3 tracks, and go into depth as to why you should wager on this race, this is a nice angle we can make some money on, etc.
CAse in point, i'm sure everyone here, has at some point, on a monday or Tuesday watched HRTV or TVG, more than likely TVG becuase they actually have live air people on show, and you are just watching, or at least I do, I actually enjoy just watching horse racing from time to time, and you let the guy in the handicapsule, get you to relook at a race that you had passed over because he brought up an interesting angle or something along those lines. Or on a weekniight you are looking at TVG (cough michelle yu cough) and i never plan on actually playing mountineer park, but you see something or hear something and you break out the form or you look at a race that you would not have otherwise looked at. Each race is a sale, with the objective to TRY to get money out of my pocket. They don't view it like that. I dont' give a damn how many live races you can show truth be told. That's not goin to effect the bottom line at all. it might piss some off, but if you are that concerned about it watch it on your ADW.
TVG was built for the casual viewer, the person, who, doesn't put in hours a day, who doesn't do this everyday, the only way you can get that person to actually jump right in and start spending money is to sale races on each races merit. That is not done in the least bit. And in turn, these same people will sign up with your ADW. But, what is the point of taking advantage of their 200 dollar promotion when i can't find anything I want to spend money on? That's like getting a gift card to JC Penny's lol, what the hell do I want from JC penny's I can only buy so many pair of socks.
passing out picks, without diving into a race is like being served a steak with no seasoning and steak sauce.