This went out this morning in on of my infamous emails to the big shots it California. Sometimes I don't know why they pay these people. When Horseplayers pick a loser they don't get paid. When Racing Executives pick a loser they still get paid.
Then again, I may be the dummy here (don't answer that
).
Any opinions on the proposal?
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How Online Past Performances Affect Handle
Another Solution for California
The Horseplayers Early Pick 4 with 10% takeout
Every day more and more Horseplayers buy their past performances online. I’ve been using Formulator from the Daily Racing Form because they’re the best. One of the reasons I buy them online is that they have run up distances and turf rail positions. Traditional DRF past performances do not have them.
The traditional Form that I always bought at a liquor store or on track had the past performances for about five tracks. When Horseplayers buy the past performances online they have choices. Horseplayers can buy one card or ten cards. You can print one race from each card or a series of races like the Monmouth pick 5. I print out the Monmouth pick 5 (races six through ten) because they have 15% takeout on that bet. I have attached old past performances for the sixth race at Monmouth for 8-20 as an example.
When I download the Monmouth pick 5 and put in the bet I usually find myself making a couple of other bets at Monmouth. Why? Because I already paid for the past performances for the entire card.
How do you get Horseplayers to buy your past performances?
Getting Horseplayers who have a choice to download the California card should be a priority for the people who run California Racing. One way to get Horseplayers interested in the California card is to get them to play the early pick 4. The problem is that we normally have short fields out here, especially in the early races.
The solution for California would be to have
“The Horseplayers Early Pick Four” with a 10% takeout. I would also make it a $1 or $2 bet. With the normal takeout and the short fields the bet isn’t that enticing. With a 10% takeout it becomes a very good bet.
We all know why this benefits the Horseplayer but here’s why it benefits California Racing. Again, when Horseplayers download the past performances for
“The Horseplayers Early Pick Four” with a 10% takeout they are more likely to play the rest of the card. They’ve already paid for the past performances so you can be sure they will play the rest of the races. Handle will increase significantly. What’s wrong with that?
How about doing something smart in California instead of following the rest of the industry?
Thanks,
Andy