Horse Racing Getting Older

[DeanT]

Some new numbers from a conference a couple of weeks ago which show a real degradation of younger players coming on board to bet the sport. I'm beginning to think what everyone has been telling us since we were ten years old might be starting to ring true.


http://www.thoroughbreddailynews.com...-is-very-real/

[lamboguy]

this is quite glaring, the game has not been able to attract new faces. to me the game is working overtime to scare people away. the reasons are very obvious, but are never dealt with, just swept under the rug. for years the game had worked perfectly, but it needs a few modification's to live on like everything else in the world.

[MadTiger]

There are just so many different gambling options/entertainment options out there competing for consumer dollars.

[ronsmac]

Originally Posted by DeanT

Some new numbers from a conference a couple of weeks ago which show a real degradation of younger players coming on board to bet the sport. I'm beginning to think what everyone has been telling us since we were ten years old might be starting to ring true.


http://www.thoroughbreddailynews.com...-is-very-real/

I consider myself kind of old, but on the rare occasion I walk into a racetrack, I'm one of the youngest people there.

[Tom]

Naw, it's not getting older, the tracks are just using faulty calendars.

[GMB@BP]

Its just pretty hard to compete with other forms of gambling that have takeouts that are much lower. Also the cost to play is generally higher right off the bat that you dont have in many other types of gambling.

I dont see it changing.

[Seabiscuit@AR]

One reason tote turnover is dying is because the market is grossly unfair and in favor of the older and most experienced players. Rebated totes give big advantages to the best players by allowing them to play off the biggest handicap marks. This is insane and if anything it should be the opposite

99% of new players will start out playing without a rebate. They will lose at -20% or more for a few weeks or months and find out it is true that "you can't beat the races". They will quit and never return

[woodbinepmi]

Handicapping is too difficult and not enough action (30 minutes between races) for your typical millennial. I would use the handicapping contest sites like Derby Wars to get them involved in the sport. The betting difficulty is what scares them off, but most of them play fantasy football in some form or another. They are more used to the head to head action.

[sour grapes]

when a 52 year old like myself is the kid at the track, i dont need a symposium to tell me what is utterly obvious.

[linrom1]

It's the nature of how the industry structured the sport. New players are viewed as prey where the more experienced, deep pocket money cliques look for a score. Also the pari-mutuel nature of the game makes it players' burden to support the sport and pay for its upkeep.

Why shouldn't a player be able to make a wager with an exchange or a bookie for a small fee and let the tracks and owners pay for purses and track upkeep.

[GMB@BP]

There are things they could do

For one, basically any denomination of the bet could be made in terms of wins and exactas, pick 3. I can see reasons for some limits on p4-p6’s.

Where are head to head bets? Where are other gimmick type bets. These are very popular. They should have many things on the table. Exchange wagering should be the model, where I can back or lay a horse. I could get better odds.

How is TVG not in full high definition…….you think the younger generation accepts standard definition which for the most part looks like trash?

Why does Santa Anita solely rely on calracings old outdated low quality replays in todays age? Again, the expectation for the visual product is higher than that.

[Arapola]

Why don't they market to Women more?
I know plenty of Female's that gamble at Casino's.
They are not shy about laying out the cash at those venue's.

[betovernetcapper]

Go all in on the Internet. At one time beer & tobacco combines would sponsor events at fraternity parties, the idea being that if you started drinking Bud, you would do so your whole life. Sell college kids data at half price. Have people like Beyer or Benton visit game theory classes and point out ways of approaching the game. Make an effort.

[DeanT]

follow up on some strategies that may attract tech savvy younger folks.

http://www.thoroughbreddailynews.com...enial-gambler/

[Andy Asaro]

Originally Posted by DeanT

follow up on some strategies that may attract tech savvy younger folks.

http://www.thoroughbreddailynews.com...enial-gambler/

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