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failure, thus far
What we see here is a failure to show both the industry, and the players, that takeout significantly affects churn, and that churn significantly affects their bottom lines.
Without clear, convincing evidence, the industry is going to be fine with their current strategy, and the players will be largely indifferent (aside from 'outbursts' such as this thread).
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Preparation. Discipline. Patience. Decisiveness.
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