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Making horse racing more popular
How come it seems nobody ever tries to make horse racing a more mainstream sport?
One of the main problems I think in getting a big following is that people don't want to pay for the PP's for the races. It cost a fortune if you were to buy them for each race every day. So you really don't know anything about the race except who is running in it.
Why don't everyone that makes the PP's offer them really cheap to people? Have a deal cut with the racetracks so that they pay for some of the cost of them. Digital form is probably cheaper then print. So at least the online PP.
End result? You get more people going to all racetracks. The tracks make more money. The sites selling the PP will make more money. Probably more books and other horse racing data will be sold in much higher amounts. The viewers at home watching the races will also climb through the roof.
Has anyone ever thought about this? Or am I the only one?
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