|
This is why the old farts that run this game should not be in charge.
Why can't horse racing receive monster advertising rights from sponsors?
Why can't the 1/16 pole/gate/jockey silks be decorated in advertisements/sponsorships?
Why can't horse racing be a sport where merchandise is sold in the millions of units?
Why can't a team of female riders race against a team of male riders & the series be shown on NBC live (with wagering encouraged)?
Why can't a team of horses be grouped together, be branded with a flashy name (attached to a city) and be pitted against other regional groups of horses in stakes that have team standings and generate regional loyalty (like sports teams do)?
With new and consistent revenues coming in, takeout can be reduced significantly, which would drive up handle etc.
Why not?
Because these fossils that could care less about proper marketing, are in charge. All they care about is sucking every dollar out of the ever shrinking golden goose.
Last edited by EMD4ME; 12-16-2014 at 05:02 PM.
|
